FALL 2018 READING LIST

Hi Everyone!  Autumn is one of my favorite seasons because it means cozying up in the house, drinking hot chocolate and reading books. I’ve always been a voracious reader and books have served as a security blanket for me since early childhood. So, every year I aim to read 100 books, which I’ve thus far never been successful in but I do aim… I’ve read some terrific books this year and so I decided to pull together a quick list of five that you might enjoy this fall. I tend to buy them when amazon prime has a big sale (not an ad). I tend to pick mostly self-help books but every now again I dive into the world of fiction. When I read, I annotate and analyze every sentence and sometimes, I go back and re-read over and over. Without further ado, here are my 5 favorites of the year thus far: 

  1. THE DAILY STOIC by Ryan Holiday. This is a book I read as a daily guidance. I found out about it through a podcast and got hooked right away. I read the Daily Stoic every morning and taking some notes on it. I then try to think about the passage during the day. Until this book, I’ve never used this sort of daily reader book before. I really like the daily reader aspect of it. Having the book by my bedside helps me to focus on a morning routine and the ritual of meditating on a powerful and brief excerpt has become part of my morning routine. Every morning I write that day’s quote in my journal and meditate on it for a few minutes. Each evening, in the same journal, I write a bit about how successful (or not) I was in incorporating the quote into my day. Any book based on philosophy and meditation would always be a favorite of mine. 
  2. East of Eden by John Steinbeck. Oh, this book! I saw it on a shelf at a spa and decided to drive straight to Barnes and Nobles to pick it up. For the first time in my life, I find myself putting a book down after certain passages and literally just staring into space to decipher and digest what I just read. It is certainly not a book you can rush through. Albeit, fictional, I find myself drawing parallels between the book and the current state of my life, and some of the passages have certainly changed the way I look at my life and the decisions I have made in the past and will make in the future. To be honest, I am only 1/3 through this book but what I’ve gathered from it so far is that despite the emphasis continuously placed upon one’s fate in determining one’s character and life, the book shows that it is ultimately possible to break free of these forces and create your own destiny. Favorite quote so far, “ And now that you don’t have to be perfect, you can be good.” Such a powerful read and a great insight into human nature.
  3. 3. Lean In: Women, Work, and The Will to Lead.  Sheryl Sandberg is the COO of Facebook and Instagram and of the most powerful woman in the world. I admire her grace, style and work ethic very much and I have followed her career closely for over a decade. Favorite quote in this book is “So please ask yourself: What would I do if I weren’t afraid? And then go do it”. This book encourages women to take charge in workplaces. As an entrepreneur myself, this was a MUST READ for me. I blazed through it in one read. The book was mainly concerned with informing women of the imbalances of females in power– and the current-day injustices that are still occurring in the workplace. This book is aimed at women who need answers from a mentor figure: how to work your way to the top, how to work with other people as a lady in charge (and with people above you, male or female), and how to manage the home life when things might not quite be 50/50. Such a helpful read.
  4. 4. The Subtle Art of Not Giving a F*ck by Mark Manson.  I picked this book up at the airport and finished it on my flight. This is not a self-help book, it’s more of a slap me in the face “get your crap together” book. It’s a book that’ll make you question everything you believe in. The tone and writing might be a little aggressive and brash for some but for me, this is such a preference when I read self-help books. I’ve been very open with my social anxiety. It has been a lifelong battle and something I know I’ll have to manage for the rest of my life. This book helped so much with my anxiety and helped me realize where a lot of it was coming from. This book is pretty much saying we should all reprioritize our f*cks and give them ONLY to what you give a f*ck about.
  5. The Alchemist by Paulo Coehlo. There are just some books that simply shapes your identity and this book is it. The Alchemist is my favorite book of all time and single-handedly helped in developing my mind. This book tackled all of the aspects of my life that needed saving: my faith, my purpose, my emotional and mental health, and even my love life. I’ve read this book at least five times already and this may sound a bit corny, but it’s like reading a new book every time. I wish there were a way to force the whole world to read this book and I promise the world would be a much more peaceful place. This book was the catalyst for my move to Los Angeles. It spoke to me in the most profound way no other book could probably ever. Paulo Coehlo really drove in the point for all of to always follow what our heart tells us. This book is beautiful, poetic and life-changing. Make Your Own Destiny and be the architect of your own dreams. “To Realize One’s Destiny Is A Person’s Only Obligation”

Here you have it. So what’s on your fall reading list? Leave a comment for me on Instagram and let me know! I can’t wait to check out your recommendations!

“Books are meant to renew hope, restore courage, and refill your desire to conquer life.” — unknown

A candid Interview with my Mother sponsored by Adidas.

Hello Everyone! 

In my next campaign with adidas, I was told to write about someone who inspires me. What I love about my Adidas family is the creative freedom they give me. Serendipity at its finest, my Mom happens to be visiting me for 6 weeks (Yes, 6 weeks!). Like most Mother/Daughter relationships we’ve had our ups and downs but we are now closer than ever. My mother is the strongest person I know. She endured a horrendous childhood but still ended up being one the best, most nurturing mothers on the planet with incredible life accomplishments. I have and always say she is the bar! She’s my best friend and I’m very lucky to have her. She’s a reminder to us all that one can overcome almost any adversity life may throw at you. I figured this campaign would be cathartic for both of us. 

  1. What’s the one thing you would have done differently as a mom?

          I wish I were more nurturing and use more attentive listening skills. I worked a lot as I was the main provider of our household. I did the best I could but looking back, I wish my parenting skills were a bit more tender. 

2. Why did you choose to be with my father?

He is very compassionate and tolerant. He was relentless in his pursuit of me and I made him work for it. Ladies, let them work for it. 

3. In what ways do you think I’m like you? And not like you? You are very agile. Also, I believe we have the same exact work ethic. You are the hardest working person I know. (me, chiming in.. No, you are). I am incredibly proud of everything you’ve accomplished on your own. 

Me: I think when you cut me off, you forgot the greatest and most important gift you ever gave me and that simply was work ethic. You can’t buy it, you either have it or you don’t. 

4. Which one of us kids did you like the best?

I love all my children equally. I believe at the core of good parenting is treating your children with equality. 

5. Is there anything you have always wanted to tell me but never have?

 I’ve skimmed over it in the past but your pregnancy was very difficult. You are truly a miracle baby. I’ve always thought that was why you are such a fighter. I think you have 9 lives. We almost lost you so many times when you were younger. 

6. Do you think it’s easier or harder to be a mother now than when you were raising our family?

Now because I have zero control over my children. No matter how much advice I give, you have the liberty to live your life as you please and that I assume is a very difficult thing for any mother. 

7. Is there anything you regret not having asked your parents?

         My Mother died at a very young age. I never had the time or luxury to ask her anything. If I could ask her anything, I’ll ask her “how much do you love me”? I wish she were here to see all my accomplishments. 

8. What’s the best thing I can do for you right now?

Get married and give me grandchildren.

9. Is there anything that you wish had been different between us―or that you would still like to change?

    I always prayed and wished we were closer and I am so happy we are working on that every single day. 

10. What drives you? What motivates you? Why do you work so hard?

Legacy. I’ve always wanted my name to live on by touching people’s lives. I just opened my very own hospital in Nigeria for Sickle Cell patients and planned parenthood. Leaving something to you all was always my dream and I am happy I can say “I did it”. 

Thank you so much for reading and to adidas for sponsoring this lovely chat with my Mother. You can purchase the jumpsuit HERE and also the hat HERE. Have a beautiful day everyone and stays fabulous. 

MY 5TH AVENUE MOMENT WITH ELIZABETH ARDEN

Elizabeth Arden is one of my favorite brands. It is such a classic brand. I remember my Mother using all their products when I was growing up. So, when they asked to collaborate with me on their 5th avenue perfume, I was elated. 

I have always said I was a perfume collector. I have a perfume menagerie. About 80 bottles and counting actually. Perfume, for me, is a part of my wardrobe just like my shoes or top. I say it is a secret accessory. 

5th Avenue is a world-famous street; it is a symbol of wealth, the imagination that has turned into reality. This is a fragrance for a woman who possesses a sense of style, a woman who is intelligent, successful, elegant, and easily walks between luxurious showcases, feeling good in her own skin. The top notes are lilac, linden blossom, dewy magnolia, mandarin, and bergamot. The heart notes are Bulgarian pink violet, ylang-ylang, jasmine, Indian tuberose, peach, carnation, and nutmeg. The base is composed of amber, Tibetan musk, sandalwood, iris, and vanilla. The fragrance was created by Ann Gotlieb in 1996. I’ve always loved the branding of this perfume. I can see why it’s such a best seller. This perfume is accurately named, it is not a misnomer at all. 

The smell transforms you to Carrie from Sex and the city or even Audrey Hepburn in breakfast at Tiffanys. Every time I wear it, I imagine carrying a load of shopping bags, a huge sunglasses, and 6-inch heels. Oh wait, I do that already. This perfume smells like luxury and elegance.

It normally retails for $54.00 dollars. It’s worth it at any price. 5th Avenue is both sophisticated and feminine. It contains a bouquet of floral notes, including lilac and lily-of-the-valley, which I both love. It’s fresh and sweet and light enough to wear to church or to the office, but it works for nighttime too. The bottle is very chic and elegant. The juice has moderate sillage and longevity. I reach for this when I want to seem both understated and feminine. Simply Fabulous.

 

SPECSANDBLAZERS X ADIDAS (SUMMER 2018)

adidas“>This post is sponsored by Adidas. All thoughts and opinions are my own. Hello Everyone! To say, I am excited to be part of the Adidas family would be an understatement. Considering I was teased in High school getting called adidas because my name is Nike is beyond rewarding. I am incredibly honored. With that said I’ll be bringing you a blog post every few months showing you how I style my Adidas from shoes to jackets with my feminine style. I recently spent 24hours in New York with Instagram. I always look for the most comfortable shoes to get around. I have a love/hate relationship with NY! New York is a jungle. It is a city filled with people who truly enjoy work, enjoy the motivations of drive and competition, and enjoy being on the cutting edge. The energy there is so contagious and even if you are a relaxed person by nature, you feel the need to chase something. With that said, what’s the best way to chase taxis and dreams but in my new adidas edge lux sneakers? What I love about this shoe is how comfortable yet stylish it is. Fits like a sock and feels like you’re walking on clouds! Cute too for the gym or for daily wear. I wore it to Facebook headquarters, was able to wrap it and fit into my purse perfectly for my meeting. Featuring a women’s-specific fit, these sneakers are designed specifically to work with your unique structure. Lace-up the Women’s adidas Edge Luxe Running Shoes and feel the difference that only BOUNCE cushioning and gender-specific design can make.If you haven’t hopped on the sneaker trend yet, what are you waiting for? There’s little reason to resist, especially when you can pick this adidas edge lux one up for under 100 dollars. Don’t underestimate the power of a simple white sneaker—use it to make bold pieces more wearable.So, freshen up your outfit with these white kicks and run around town this summer looking fabulous. 

The Importance Of Face Oils

I’ve had many people tell me they cant use face oils because they break out after using them. This is simply not true. Oils are great for ALL skin types. However, if you use the wrong ones then they can betray you, brutally. Adding facial oils to my skincare routine has completely changed the way my skin looks. My skin looks more radiant, more moisturize and just overall healthy. 

Facial oils come before moisturizer and primer. I know the oilier your skin, the more afraid we are about adding more oils. This is a myth. Having oily skin usually means that your skin is actually dehydrated, so you want to add more oils. Most people think that adding oils to their skin is what causes acne. This is simply not true. Not exfoliating on a regular is what causes acne. When you don’t exfoliate, your hair follicle becomes clogged and therefore bacteria grows and then inadvertently becomes pimples. 

I know it seems counter-intuitive but you have to trust me on this one.  I have oily skin and I only use face oils to moisturize. My top recommendations are hemp seed oil is very lightweight does not clog pores, Marula oil my new fave, moringa oil, and red raspberry seed oil which is a natural sunscreen. Face oils also help prevent wrinkles. As we age our body produces less and fewer oils and it’s our job to replace it. The moisture barrier breaks down and skin dries up. Dehydration is what causes wrinkles. 

With all that said, this is one of the skincare products that you really have to think of as an investment. Usually, the more expensive the oil, the fewer fillers they have and that’s what you want. Using some cheaper oils or store bought olive oil can clog pores because they have filler ingredients and aren’t always designed to be used on the face. You want to go for more plant-based oils. The best way to apply face oils for maximum beauty benefit is to pump one or two drops onto the palm of your hand, rub your hands together to warm up the oil, then press your hands onto your face, massaging slightly. This way, the skin absorbs the product.

Remember, your skin gets oily because of an overproduction of oil. So if you put oil on your skin that mimics sebum the naturally occurring oil, your skin will stop producing as much. So, for all of you with oily skin, use more oils as long as you exfoliate regularly. Stay Fabulous! 

4 Ways to Get Through Tough Times

Hello everyone! Another day, another article. God, it has been a rough and tough week and as things are starting to settle down, In the spirit that I’ve always been very open with you thus far, I decided that I needed to open up about this, so whoever is going through a tough time could find someone they could relate to. Earlier this week, riding high from scoring my Adidas deal which I’m still pinching myself over. I finally was able to shoot with my dream photographer. It was an amazing shoot. I walked out with complete euphoria. Well, I looked to my left and right and realized my car was gone. At first, I was sure it was simply towed. Perhaps, I parked in the wrong place. After calling every number you could, we deduced my car was stolen. I was gutted. I thought, “of course, this is the story of my life”. Anytime and I mean anytime things seem to be going seamlessly, the other shoe drops and I feel like I take 10 steps back. Life eh? I was at the police station the next day getting through all the pertinent paperwork when I realized Alexandre had broken his leg and won’t be walking for a long while. Of course, my first thought was to run to his bedside but in the midst of that, I also realized I’ll have to take care of him, I’ll have to abandon my work to take care of someone else. God, I sat on the corner of the street and cried for about 2 hours. In the days since this God-awful day, I’ve certainly been able to get myself to a better headspace. I truly appreciate everyone who reached out and let me vent. My #SBfamily, you are truly amazing. So, here are 4 ways I was able to get to where I am at now. 

1. Acknowledge and talk it out – I have been through so much in my life but my God, my strength is my greatest gift. It’s totally okay to be afraid, to be paralyzed by trauma that whatever you do, don’t let it overwhelm you. As tough as my exterior is, I am a firm believer in crying. Oooh, I love a good cry, honey! I allowed myself few days to be angry at the universe. To be angry at Alexandre, to be angry at God. I yelled I screamed, I threw a plethora of temper tantrums. I thought of all our summer plans that are now canceled. I yelled, “I don’t want to be strong anymore”. I allowed myself to be selfish. I shared every step with my followers on Instagram and my God, your support was so uplifting. 

2. Self-care! Self-Care! Self-Care! – If you need to have a few bad days, that’s totally okay. What’s not okay is staying in those bad days. We have a choice and will and that’s what makes human beings so exceptional. Ask yourself, “okay, what is the lesson here?” Personally, I believe every time something this earth-shattering happens to me, it’s the universe telling me to take a break. I hate slowing down and it always takes something to literally slap me in the face to get me to rest. You all know my motto is “I can sleep when I die”. Take off your victim hat and put on your self-love fabulous one. Days after all the bad news, I enrolled in yoga classes. Now, I HATE yoga but my god, I needed something to distract me from all of this. Any form of exercise is so important during a hard time. We all know that when you physically move, your physiology changes and that releases endorphins that changes your thinking. Getting your heart rate up, going outside every single day helps create a momentum. 

3. Take Action. Mindset is half of the battle. – Set a goal every day! What I did was set one thing I had to accomplish a day. It could be as simple as walking to the library to read for an hour or even “call Mom”. The worst thing you could do is curl up and throw in the towel. Setting goals helps you push through the difficult times because you have something to look forward to. The worst thing you can do is sit in that darkness. Finding out my insurance won’t cover me getting a new car was painful. So, I wrote down the Pros and Cons of getting a new car immediately. The Cons far outweighed the pros. Simply because, I’ll be traveling a lot and buying a car that is just going to sit in my garage seemed foolish. You have to get a momentum going. Always think “what’s next?” and then after that “What’s next”?. Ok, No car. No car for at least a year. No traveling partner for the summer. That’s reality. So, what’s next? Learn how to navigate my way around town with an Uber, start saving up for my Porsche 911 and buy a single ticket for myself to New Orleans. I googled “how to take care of a man with a broken leg”. lol. I prepared myself for him to push and pull at me (and he has done exactly that). I prepared myself for him to be depressed about this. He is a workaholic, so this is literally like him dying. I knew this would be a test of a lifetime and realities of relationship and partnership. 

4. Gratitude – Remember “This too shall pass”. I actually have that tatted on me. Keep Perspective. It’s so easy to lash out at people who are trying to help you and feel sorry for yourself. However, having a heart of gratitude is so important. People have always thought my positivity is “fake” but my heart of gratitude has gotten me through the roughest times in my life. I have a plethora of good things going on in my life that this is just a bump in the road. Remember the times life was better and count your blessings no matter how hard it is because there would be more good times in the future. No matter what I am going through, I know it sounds flippant but I always say “there are children literally starving”, so in the grand scheme of things my situation isn’t that bad. Remember, you learn more on your bad days than your good ones. So, that in itself is a blessing. 

I hope this helps! Remember, don’t let the distractions distract you. I’ve always said, the only way you can stop me directly in my tracks is to attack my work. As long as I have my work, everything else seems trivial. It’s easy to see catastrophe everywhere you look and to think there is no way out of the mess you are currently in but trust me it’s going to get better. I promise you “This too shall pass”. The nature of life is dual which means nothing is permanent. Press through the desire to give up and be determined to not give up. Life is hard and God puts his toughest soldiers through the hardest times. Life doesn’t happen to us, it happens for us. Find the positive in every situation and fight your way back into the light one inch at a time. I believe in you and I hope you always believe in yourself. Hope your hearts can breathe. Love you all and stay fabulous. 

Niké

SPECSANDBLAZERS X MIDDLE SISTER WINES

Thank you middle sister for sponsoring this post. Bring your favorite Middle Sister wine along to all of your celebrations this year.” 

Middle Sister wines were created 10 years ago by the founding women of the Wine Sisterhood. A quick back story from my research, founder, Terry Wheatley was fascinated by her best friend’s middle daughter, Erin. From childhood, she was just more outrageous, more free-spirited and simply larger than life. Terry created Middle Sister wines for middle sisters everywhere, so they finally get the attention they deserve. This year, Middle Sister wines turns 10! So to celebrate their 10th year anniversary, I decided to partner with them and celebrate my employee Franchesca who  just graduated with her degree. Franchesca is one of the hardest working woman I’ve ever met and I am so happy she is part of my team.

To know me is to know I am not a huge drinker and pretty much only prefer wine. I love a good glass of pinot noir. So, I was excited to try a brand of wine that is affordable yet tastes amazing. I was fascinated by the names of the wines, from “drama queen Pinot Grigio” to “Goodie Two-Shoes Pinot noir” which is my absolute favorite. The Pinot Noir is a red wine that is velvety and delicious, with jazzy blackberry, raspberry and floral flavors.

I decided to celebrate my employee Franchesca for getting her degree after years of hardwork.  I wanted to spend an evening surprising and eventually pampering her.  Back in college, I used to  gather my girlfriends together at a park once a month and we simply catch up on life and discuss what we have planned next. I took her to Griffith park for a little “Cheese and wine” party. We laughed, we cried and we got to figure out which wine fits our personality the most. Of course mine was “drama queen Pinot Grigio”, it was not a misnomer. 

I love a brand that believes in giving back! Since Middle Sister wines turns 10 this year! To help celebrate, the brand is hosting a monthly Kate Spade purse sweepstakes.  Be sure to enter to win this month’s Middle Sister giveaway by clicking HERE and remember to bring your favorite Middle Sister character along to all of your celebrations this year.I will certainly be entering as well. 

Thank you so much for following along. Hope you enjoyed this post. Middle Sister Wines are available in stores across the U.S. and online and you can shop your’s HERE. She’s never one to miss a party!

“I was selected for this opportunity as a member of CLEVER and the content and opnions expressed here are all my own.” 

Summer Staples You Should Have In Your Closet

Hello everyone! We are getting closer to the height of summer even though it has been very gloomy in the city of Angels but we are hopeful. So, today I’ve decided to bring you 5 summer staples you should have in your closet for the summer. Let’s get to it! 

BASIC WHITE TEE 

You really can’t beat a white tee in the summer. Nothing says all-American as the humble, white T-shirt. It’s versatile, it’s cool, and it’s a staple you can wear any day of the year this summer season.

BOLD FLORAL MAXI DRESS

A MUST HAVE. This uniqueVintage dress is everything. There is just something about the material and cut that I adore. I received so many compliments on it, this past weekend. It’s easy for summer and can be dressed up with a pair of neutral heels or go monochromatic look like this one and wear blue shoes as well. I am wearing the size small and I am 5’3″. It has a corset that makes your waist teeny-tiny. I would suggest going with a strapless bra or one with thin, pretty straps.

STATEMENT ACCESSORIES. 

As you all know, I love my simple pearls and studs. Statement accessories are the accessories that can take your look from basic to amazing in an instant. This summer, try a different style you aren’t used to. I am wearing a lot of silk scarves. If you typically wear studs, experiment with gold hoops as they go with everything as well.

STATEMENT BAG. 

ooh yes. I have a collection of bags and the addiction is getting worse. I can always count on a good bag to instantly elevate my mood. This particular one is simply beautiful. It is from Henri Bendel. It is bright and colorful and such as statement bag for the summer. 

STRAW HAT 

When it comes to summer wardrobe staples, a straw hat is a must! I love this one from Forever 21 simply because it is fun and affordable.  I bought them from Forever 21 on a whim 2 years ago and surprisingly I was able to find similar styles online which I have linked for you below.  At only $20 they won’t break the bank They go with everything and I am sure fits everyone’s head. Not only does this hat keep the sun off of my face, but allows me to go an extra day before washing my hair again and it’s super stylish too.

So,  hope you enjoyed this pieces that will get you through every rendezvous, cocktail hour, and spontaneous road trip. When the heat-wave hits, make sure you’re ready for your best summer ever with these can’t-do-without essentials. Stay Fabulous 🙂 

 

THE 4 FOUNDATIONS I CAN’T GET ENOUGH OF (DARK SKIN GIRLS).

As we all know, until Fenty Beauty, it seemed like it was very difficult, almost impossible to find foundation for Dark skin people. It is quite unfortunate that it has taken this long for us to start having dark skin makeup on the beauty market. I had an unfortunate situation in which I had to host a beauty brand’s launch of their foundation and everyone had their foundation with the exception of myself. It was heartbreaking and if you aren’t a dark skin girl, you can never know what that feels like. I am certainly happy that things have ameliorated significantly but we still have a long way to go. So, with that said, here are the 4 foundations I’m loving for the summer.

 Natural Radiant Longwear Foundation – $49.00

This foundation is simply the best for the ultimate glow. It is more of a skin finish. It gives great coverage, blends beautifully and looks natural on the skin. For an initial launch the shade range is really promising! I’m still hoping for more deeper shades. I just love the radiant and natural finish it has. I use the shade “Namibia”. I’ll say this foundation works better for someone with dry skin (I have oily skin). Also, with this foundation, you do not need a concealer. If used with the Laura Mercier powder, it looks a bit more matte which I love. 

Tom Ford TRACELESS PERFECTING FOUNDATION SPF15 – $85.00

This foundation cost more than my clothes but god, the formula is amazing. It is just really painful that it’s almost 100 bucks.  However, this foundation would last you a long time. 2 pumps is all you need. This is my favorite foundation at the moment because of the coverage. However, there are several shades very much missing. I had to pay almost 200 dollars (2 bottles) to get my perfect shade. I have to put a little bit of “12 Macassar” with “11 Dusk”. However, I absolutely love that this foundation and it comes with SPF. Personally, I noticed that it evens my skin tone, creating a flawless, supple, poreless canvas. It certainly reduces the appearance of wrinkles the most out of the 4. To be honest, I love this foundation simply for theaestheticc of the bottle as well. 

COVER FX Power Play Foundation – $44.00

MATTE! MATTE! MATTE! If you have very oily skin, this is the foundation for you. Love the range of shade. I also love that this also comes in different undertones. So, you can shop based not only the coverage but your undertone as well. So, for me I use the G110 for golden underskin. I also have to point out that this brand is vegan and cruelty-free. It holds my oil so well and the color match is simply perfect! It doesn’t oxidize on me, neither does it settle into my pores. Set with the Cover FX Matte Setting Powder, and I was completely good all day. You’ll get at least 8 hours out of it. Love! 

LANCÔME Teint Idole Ultra Long Wear Foundation – $47.00

This is such an affordable luxury line. I have been using the concealer of this same line for years, so it was natural to eventually want to try the foundation. This foundation is fantastic. It is medium coverage, not heavy on the skin at all. This is the only foundation that is transfer-resistant. This is correct, I can actually hug someone and my face won’t come off on their clothing. This has been my problem for so long. Anytime I have on makeup, I am deathly afraid of hugging anyone. It goes on beautifully with a BeautyBlender sponge. It also has SPF! Yay for SPF. It is the best foundation to control shine. I use the 550 suede W and it creates a satin matte finish. 

Hope you enjoyed reading this. I’ve linked the foundation for you to shop below. I want to know which foundations you are loving at the moment. Have a wonderful week. Xx

5 Steps to converting events to a campaign for bloggers.

Well, we all know, no matter what profession you’re in, networking is the fuel that accelerates success. Period. I always say what people call “luck” is preparation & hard-work meets the perfect timing. I had what you’ll call an ah-ha moment last week at a blogger event. We had a situation where the PR girl walked up to a group of us and everyone simply said hello and ignored her for the rest of the evening. Long story short, I was able to land a campaign simply because I approached the PR girl and was nice to her. I’ve always ran my blog as a business and so when I attend an event, I am simply thinking of it as a very important business meeting, so I conduct myself as such. I promised to write an article to help other bloggers and so here are 5 ways to make the best out of attending your next blogger event:  

Build A Human Connection.  For some reason, bloggers think of PR girls as just some girls working a 9-5 behind a computer. Let me help you out, PR girls are THE MOST POWERFUL GIRLS in our business. In the hierarchy of the fashion pyramid, they sit all the way at the top, even more important than the brand itself. PR girls decides who gets to attend an event, who gets a package, and who they dress for events. They are the eyes of the brand and ultimately the decision maker. Of course, don’t be an A** kisser but my god, simple decency of being nice to them would get you very far. Take the time to remember their faces, remember their names, and remember what they need.  Just the core of getting to know someone, really, knowing them as a person. Remember, people are people, not just job gatekeepers!  Believe it or not, I suffer from social anxiety, but you wont know it when I am at an event, I simply put on sunglasses breathe in and breathe out and put on a smile and say hello to everyone I make eye contact with. 

Be Hyper-Aware. To be frank, I see a lot of bloggers coming to events to hang out with their girlfriends. There is absolutely nothing wrong with wanting to hang out with your influencer girlfriends. However, there is a time and place for everything. You can hang out with your girlfriends at a nail shop, a coffee shop or at the mall. However, an event is where you should be in work mode and gossiping at work is not ideal. I tend to attend events by myself, so I can stand out and not be distracted from my main goal which is to land a campaign. PR girls, after a long exhausting day of putting an event together, are usually sitting in a corner watching the room. As they are watching me, I am watching them. If it seems like they are tired, I simply walk up to them and just ask “how is your day going”? To start a conversation. 

Be Prepared. If you live in Los Angeles or NewYork, you are already one step ahead of the game. With that said, anyone with a modicum of sense knows that you need to have a strong body of work ready to show at any moment. Your work should speak for itself. Personally, I carry a mobile version of my media kit and a screenshot of my Instagram feed. So, if I get their phone number, I simply send them both for them to have easy access to. 

STAND OUT. If your name is super common, hard to spell, or otherwise hard to remember, you might want to make it easier for the other party to remember by coming up with a nickname. I always say “my name is Niké, spelt like the shoe Nike, you know Just do it’ and everyone and I mean everyone chuckles right after I say that. It helps segue way into the conversion seamlessly. It is imperative to stand out always. I’ve always said “If all the bloggers are doing it, that means I shouldn’t” that has always been the rebel in me but it has helped me tremendously in networking. Have a different feed, a different voice, a different style. Let us stop editing all our pics the same. Half of my feed literally looks the same. Don’t be afraid to have a strong voice on social media and stand out. 

Follow up. The core of networking is getting people to remember you, so they think of you when a good opportunity comes up. Since people are generally empathetic, the easiest way to do that is to remember them back. I normally send them an email right after thanking them for inviting me to their event and mentioning one of the conversations we shared that had absolutely nothing to do with blogging. Something along the lines of “Hey, want to grab coffee next week at that one place we both think is overpriced? lol”. If you do get a campaign out of this, please work very hard to do your best work. The PR industry is very small, and the jobs actually come by word of mouth (even if they are posted online to apply). Those who are respectable, hardworking, and dependable, they’re the ones who get the jobs and continue to get them after they complete a task. Protect your reputation fiercely. 

Remember, If you only take opportunities, no one will want to help you because you’ll be seen as a selfish person and that is not a good reputation to have. Make sure you show your gratitude when the campaign wraps up and more importantly always lend a helping hand to your fellow bloggers. 

Thanks for reading and stay fabulous.